Women's gloves by Under Armour. - Thin tight-fitting gloves with lining can be worn alone or as a first layer - Double-layer ColdGear knitwear for more warmth - Shorter cuff design so you can easily wear and see your smartwatch while running - Tech Touch printing on thumbs and fingers allows you to use a touchscreen device with gloves on - Palm print for better grip
Women's slippers for a comfortable feeling of wearing.Solid strap with turned-up edges and added foam underneath for extra comfortable carrying.The EVA sole ensures great durability and grip on any surface.Raised sidewalls for greater stability.
UA Storm technology repels water without compromising breathability.Windproof materials and construction will protect you from bad weather.The durable stretch fabric is quiet and soft, so it won't disturb you when you swing.4-Way Stretch technology and improved back design for better mobility.Open hand pockets.
UA Storm technology repels water without compromising breathability.Durable stretch fabric is quiet and soft so you can swing without distractions.4-Way Stretch technology and improved back design for better mobility.Practical front 1/2 zip for easier dressing/undressing.It uses a fluorine-free water-repellent treatment.Material: 96% Polyester, 4% Elastane
The new lighter Iso-Chill fabric helps dissipate body heat to keep you cool.Strategic laser perforations for better ventilation where you need it.UPF 30 protects the skin from the sun's harmful rays.4-Way Stretch technology allows free movement in every direction.The material wicks away sweat and dries very quickly.Odor control technology minimizes odor.Breathable side hem.
Plava majica za trening Under Armour je muška majica za trening koja pomaže u održavanju optimalne tjelesne temperature i suhoće kože tijekom napora. Ovaj model, zahvaljujući naprednim tehnologijama, promiče udobnost i slobodu kretanja, savršeno odgovarajući na potrebe sportaša koji cijene funkcionalnost i moderan techwear stil.
Men's waterproof and windproof pants from the golf collection, which will effectively protect you from bad weather. Thanks to the lightweight material, the trousers can be folded and carried with you if the worst comes to the worst. In addition, thanks to the zippers on the trousers, you can easily put the pants on or take off.100% waterproof but at the same time perfectly breathable materialSuper lightweight 2.5-layer bonded fabric with a durable, smooth exteriorWindproof construction protects you from all weather whimsadjustable waistband with snap closuresecure zippered hand pockets and reverse entry back pocket | Crna, Plava, Bijela
Dvobojni prozračni mrežasti gornji dio pruža laganu zaštitu i udobnost pri svakom koraku. Pjenasti uložak prilagođava se obliku vašeg stopala za udobno pristajanje. Međupotplat Charged+ nudi mekanu udobnost koja vraća energiju, savršenu za duga trčanja. Gumeni potplat pruža prianjanje i izdržljivost sa strateški postavljenim izbočinama. | Siva, Roza, Bijela
Ženske kratke hlače Under Armour UA Fly By 3'' izrađene su od laganog, udobnog materijala koji učinkovito odvodi znoj i brzo se suši. Mrežasti paneli osiguravaju ventilaciju. Imaju pleteni pojas s unutarnjom vezicom i nevidljivi džep na patentni zatvarač za sitnice. Glavna tkanina sadrži najmanje 90% recikliranog poliestera. Pogodne za sport ili slobodno vrijeme. | Roza, Bijela
Djevojačka majica bez rukava Under Armour kombinira mekan i prozračan materijal s 4-Way Stretch tehnologijom za maksimalnu elastičnost i brzo sušenje. Ove značajke osiguravaju da ostanete svježi čak i nakon zahtjevne sportske izvedbe. Rubovi imaju Under Armour branding, a donji rub je oblikovan za bolje pristajanje. | Plava, Bijela
Very light and quick-drying ArmourDry technology improves performance.It disperses moisture evenly, allowing sweat to evaporate faster for a lighter, drier, cooler run.Breathable mesh ventilation channels where it's needed most.Energy Return cushioning on the heel and toe for added protection in high-impact areas without bulk.The Locked-in Fit construction keeps the sock securely on the heel, so it doesn't need to be adjusted and won't fall off.Built-in arch support.The anti-odor technology reduces odor in the sock.The seamless toe provides excellent comfort and reduces irritation. | Bijela
The smooth, stretchy woven fabric is lightweight and durable.4-Way Stretch technology allows for better movement in every direction.The material wicks away sweat and dries very quickly.4-pocket design.Tapered cut of the legs. | Bijela
Super-light HeatGear fabric provides excellent coverage without weighing you down.Strategic mesh panels for better ventilation where you need it.The material wicks away sweat and dries very quickly.The ergonomic design protects seams from abrasion and increases durability.Wide elastic waistband with lettering detail.The improved construction provides maximum support and comfort.Pocket on the right side for easy storage.Leg span: 53.9cm. | Bijela
Under Armour Majice / Polo majice Ua Rival Rib Baby Tee Bijela Dostupno u veličini za žene. EU S,EU M,EU XS. Žene > Odjeća > Majice / Polo majice Under Armour
Muška trenirka Under Armour UA M Challenger izrađena je od laganog i izdržljivog pletenog materijala koji odvodi znoj i brzo se suši. Gornji dio ima otvorene džepove, dok donji dio ima elastični pojas s unutarnjom vezicom i patentne zatvarače na gležnjevima za lakše oblačenje, čak i preko kopački. | Plava, Narančasta
Smooth, stretchy woven fabric is lightweight and durable.4-Way Stretch technology allows for better movement in every direction.The material wicks away sweat and dries very quickly.Designed with 4 pockets.Tapered leg cut.Leg length from crotch: 20cm. | Siva, Bijela
Under Armour bokserice izrađene su od lagane i mekane tkanine. Imaju 4-Way Stretch tehnologiju za bolje kretanje i odvođenje znoja. Prozračne zone osiguravaju ventilaciju, elastični pojas i bešavni dizajn povećavaju udobnost. Tehnologija kontrole mirisa smanjuje neugodne mirise. Produženi rub drži bokserice na mjestu. Glavni materijal sadrži najmanje 90% recikliranog poliestera. | Crna, Plava, Smeđa
Tamnoplava muška sportska majica Under Armour sportski je odabir koji podržava slobodu kretanja i udobnost tijekom tjelesne aktivnosti. Model se ističe rastezljivim materijalom, kratkim patentnim zatvaračem i relaxed fit krojem. Savršeno će se uklopiti u athleisure stilove i kao dio odjeće za trening.
Dukserica s kapuljačom iz kolekcije Under Armour izrađena od tanke, lagano elastične pletenine. Model s mekano podstavljenim središtem za mekoću i dodatnu toplinu. | Bijela
Our original HeatGear fabric is very light, breathable and dries quickly.The material wicks away sweat and dries very quickly.4-Way Stretch technology allows for better movement in every direction.Elastic ribbed panel.Cropped length and exposed elastic bottom band.Back design with keyhole-shaped cutout.Odor control technology minimizes odor. | Bijela
Muške kratke hlače Under Armour UA Tech Woven Wordmark izrađene su od laganog i izdržljivog materijala koji odvodi znoj i brzo se suši. Imaju elastični pojas s unutarnjom vezicom i otvorene džepove za ruke. Bočni rub opremljen je ventilacijom za bolju udobnost. Duljina hlača od međunožja je 21 cm. | Plava, Bijela
Ova uniseks torba za struk ima UA Storm vodoodbojnu tehnologiju koja će vaše stvari održati suhima. Izrađena od ultra-izdržljivog ripstop najlona s 90% recikliranog sadržaja, ima 2 prednja džepa s patentnim zatvaračem, unutarnji mrežasti džep i podesivi remen za savršeno pristajanje. | Siva, Bijela
Under Armour ženske gaće.
- Mekana i fleksibilna tkanina pruža maksimalnu udobnost tijekom cijelog dana
- Rubovi izrezani laserom su glatki i bez viška materijala
- Lagani, fleksibilni materijal u sva četiri smjera poboljšava pokretljivost i odvodi vlagu
- Anti-Odor tehnologija sprječava stvaranje mikroba koji uzrokuju neugodne mirise, tako da možete dulje ostati svježi
- U pakiranju 3 komadaMaterijal: elastan, poliester | Roza, Bijela
UA Tech fabric is quick-drying, very soft and provides a more natural wearing feel.The material wicks away sweat and dries very quickly.Anti-odor technology prevents the growth of odor-causing microbes. | Crna, Plava, Siva, Više boja
Women's golf skirt made of lightweight, durable and very flexible material that will provide you with maximum comfort.Pleasant material with UA Storm1 technology will keep you dry even in bad weather.The material used removes moisture and dries out faster.4-way stretch technology allows for greater mobility of clothing in any direction.Comfortable waistband with inner elastic band fits you perfectly.Built-in inner leg.Design with four pockets.Contoured hem with added detail on the back.Skirt length to hem 42cm and inner legs 10cm from crotch. | Plava
The ultra-breathable material is super lightweight and comfortable.The material wicks away sweat perfectly and dries very quickly.The construction with 4-Way Stretch technology allows the material to be elastic in all directions.Molded hem for a better fit to your figure. | Plava
UA RUSH is an infrared technology that reflects your body's energy to help you work harder and regenerate faster.The material drains sweat away and dries very quickly.4-Way Stretch technology allows for better movement in every direction.Side hem with ventilation.Developed in partnership with Celliant. | Plava
Men's shorts in a loose cut made of material with an external smooth and soft inner surface that will warm you up. Durable, airy and very pleasant material with a large proportion of cotton. The material used removes moisture and runs out faster. Elasticated waist with a tightening wea up. Side pockets. Length of legs from crotch 27cm. | Plava
Very light stretch fabric for absolutely unrestricted movement.Internal mesh for added comfort and support.4-Way Stretch technology allows free movement in every direction.Strategic laser perforation for better breathability.Soft knit waistband with internal drawstring for maximum comfort.The expandable center Speedpocket on the back is water-resistant to keep your phone safe. | Plava, Bijela
The full-surface mesh fabric is soft and extremely breathable.The material wicks away sweat and dries very quickly.Elastic ribbed waistband with external drawstring.Secure zip pockets on the hands.Satin underlay detail. | Bijela
The smooth, soft fabric with anti-pilling treatment has a structured surface finish that does not snag.4-Way Stretch technology allows for better movement in every direction.The material wicks away sweat and dries very quickly.Ribbed knitted collar and 2-button fastening. | Crna, Plava, Siva, Više boja, Bijela
- Iso-Chill fabric helps dissipate body heat, so it's cool to the touch
- 4-way stretch material for better movement in every direction
- Sweat-wicking fabric dries quickly
- UPF 50+ protects your skin from the sun's harmful rays
- Durable woven collar and hidden placket with 2 buttons
- Shaped hem
- Odor control technology minimizes odours
- Snug: A streamlined fit that isn't too tight or too loose.
- Material: 88% nylon, 12% elastane
- Collar: 100% polyester | Bijela
Exceptionally soft, medium-thick cotton fleece with a brushed interior for added warmth.Elastic waistband with external drawstring.Open hand pockets and secure back pocket with snap closure.Detail of the inscription. | Smeđa, Bijela
As your body radiates energy, the mineral-filled substance absorbs it and reflects it back into your tissues and muscles, improving endurance and strength.Mesh panels for strategic ventilation.Encapsulated elastic band with increased jacquard texture.Small Under Armour logos, typical of UA RUSH.Material: Polyester / Elastane. | Crna, Bijela
The material with UA Microthread technology dries faster, does not stick to the skin, does not scratch and does not absorb sweat even when stretched.The material wicks away sweat perfectly and dries very quickly.This way you stay fresh even after a greater sporting performance.Mesh panels for better ventilation.Reflective details for better visibility in low light conditions.Raglan sleeves. | Plava
The soft anti-pilling fabric is extremely breathable and lightweight.The material wicks away sweat and dries very quickly.4-Way Stretch technology allows for better movement in every direction.UPF 50+ protects the skin from the sun's harmful rays.V-neck.Shaped hem.Odor control technology minimizes odor. | Plava
100% recycled UA Tech fabric is lightweight and quick-drying.Smooth and lightweight ArmourPrint technology on the shoulders and forearms increases durability.The material wicks away sweat and dries very quickly.Raglan sleeves. | Plava
Super-soft, brushed knit fabric is breathable and comfortable.4-Way Stretch technology allows free movement in every direction.Inner bra for added coverage and support.Updated gusset construction provides maximum comfort and range of motion.Round neckline.Odor control technology minimizes odor. | Plava
Lightweight French terry fabric has a smooth outer layer and a warm, soft inner layer.The material wicks away sweat and dries very quickly.Elastic waistband with external drawstring.Open pockets.Bottom edge of the front with unfinished hem. | Plava
Very light and durable fabric is designed for the most intense workouts.Built-in knitted compression shorts for constant coverage and support.Mesh panels on the outer shorts for better ventilation.The material wicks away sweat and dries very quickly.4-Way Stretch technology allows for better movement in every direction.Elastic waistband with lettering detail on the back and internal drawstring.Open hand pockets.Leg width (outer shorts): 15,24cm.Inner (lining shorts): 17.78cm. | Crna, Plava
Majica kratkih rukava iz kolekcije Under Armour. Model izrađen od tankog, elastičnog pletiva. Model izrađen od mekanog i ugodnog materijala na dodir. | Plava
Muške kratke hlače Under Armour UA Vanish Woven izrađene su od vrlo lagane i izdržljive tkanine, idealne za intenzivne treninge. Perforirani paneli pružaju stratešku ventilaciju, dok tehnologija 4-Way Stretch omogućuje bolje kretanje u svim smjerovima. Materijal brzo odvodi znoj i brzo se suši. Elastični pojas s brzim zatezanjem sprijeda i otvorenim džepovima za ruke povećavaju udobnost. Rebrasti rub osigurava veću pokretljivost i udobnost. | Crna, Plava
Under Armour muške kratke hlače. - Ekstra lagan HeatGear materijal pruža savršenu pokrivenost bez ikakvih ograničenja - Strateški mrežasti paneli za bolju ventilaciju tamo gdje je najpotrebnija - Materijal upija znoj i vrlo se brzo suši - Ergonomski kroj sa šavovima udaljenim od najopterećenijih dijelova za veću izdržljivost - Široki elastični pojas s Under Armour detaljem | Bijela
UA Tech™ is an ultra-light, quick-drying and incredibly comfortable materialMoisture Transport system wicks sweat away from the body to the surface of the clothingAnti-odor technology eliminates the growth of odor-causing bacteriaraglan sleeves | Plava
Men's shorts made of French terry fabric with a warm inner layer for all-day comfort.Lightweight French terry fabric has a smooth outer layer and a warm, soft inner layer.The material wicks away sweat and dries very quickly.Elastic waistband with external drawstring.Open pockets.Bottom edge of the front with unfinished hem. | Plava
Lightweight stretch fabric provides free mobility and durability.4-Way Stretch technology allows free movement in every direction.Mesh panels for better breathability.Back with exposed elastic waistband.Open pockets. | Plava
The fabric is lightweight, comfortable and durable.The inner mesh insert provides additional coverage and support.The material wicks away sweat and dries very quickly.Super-breathable mesh panels provide better ventilation.Soft knit belt with internal drawstring for maximum comfort and secure fit.Open hand pockets with an internal phone pocket on the right side.The main fabric contains at least 90% recycled polyester, excluding hems and details.Reflective logo.Trouser length from the crotch: 12.5cm. | Crna, Plava, Bijela
UA Storm technology repels water without sacrificing breathability.Lightweight, durable and very comfortable stretch twill fabric on the outside of the skirt.Built-in knitted shorts for added coverage and support.The 4-Way Stretch technology allows for better movement in every direction.Very comfortable and elastic waistband for absolute comfort.4-pocket design.Curved hem with pleats at the back for a more attractive fit.It uses a fluorine-free, water-repellent treatment.Hem length 43cm.Leg length from the crotch: 10cm. | Bijela
Kratke hlače Under Armour UA Fly By 3'' izrađene su od laganog, izdržljivog materijala koji se brzo suši i odvodi znoj. Imaju super prozračne mrežaste panele za bolju ventilaciju i ugrađene kratke rukave za bolju pokrivenost. Elastični pojas s unutarnjom vezicom osigurava maksimalnu udobnost. Na desnoj strani nalazi se nevidljivi džep s patentnim zatvaračem za slušalice, ključeve ili kreditnu karticu. Glavna tkanina sadrži najmanje 90% recikliranog poliestera. | Narančasta, Bijela
Ženske sportske kratke hlače Under Armour HeatGear Shorty idealne su za natjecanja i trening. Izrađene su od laganog i prozračnog materijala koji se brzo suši i odvodi znoj. Zahvaljujući 4-Way Stretch tehnologiji, pružaju bolju pokretljivost. Ravni šavovi i elastični pojas nude udobnost bez trenja. Tehnologija protiv mirisa smanjuje neugodne mirise. | Crna, Bijela
Soft knitwear with a designed mesh for ventilation that adapts to the places where you need it most.Almost seamless design eliminates abrasion.4-Way Stretch technology enables better movement in every direction.The material wicks away sweat and dries very quickly. | Plava
UA Storm technology repels water without compromising breathability.Stretch fabric is lightweight, durable and moves with you.The material wicks away sweat and dries very quickly.4-Way Stretch technology allows for better movement in every direction.Elastic waistband with internal adjustment via drawstring.Open hand pockets and secure zip pocket on the right side. | Plava
Double-layer mesh with open holes ensures maximum breathability.Waist design with internal exposed rubber and modernized logo.Open pockets.Shaped hem for a more attractive fit and better range of motion. | Crna, Bijela
Simply relaxed - easy with this wide cut sweatshirt URBAN CLASSICS-Sweatshirt: the thick fabric of the wide cut is easy to wear and also looks stylish.
You can't go wrong with a simple sweatshirt. The basic crewneck is a versatile piece for everyday wear that you can combine with almost any outfit. The soft sweatshirt fabric, brushed inside, with a comfortable fit and wide ribbed cuffs ensures optimal comfort. Despite its extraordinary simplicity, this casual round neckline is definitely never boring.
Ova muška majica izrađena je od vrhunskog organskog pamuka, što jamči visoku udobnost nošenja. Široki, oversized kroj i okrugli izrez daju majici moderan izgled, idealan za urbanu modu. Savršena za svakodnevno nošenje.
The men's T-shirt features a sporty raglan cut, which perfectly complements the chosen oversize cut. In a contrasting color style there are short sleeves, a shoulder area and a ribbed neckline. The raglan T-shirt is made of comfortable organic single jersey cotton and has the appropriate marking.
Straight lines, bright colours: this summer fashion classic accompanies you wherever you go. A snug fit will show everything you want (or have) to show! The round neckline and 100% cotton material ensure comfortable and comfortable wearing. Dress the way you feel, only well!
The Regular Stripe T-shirt is the perfect blend of classic style and summer lightness. Made from soft cotton, this striped men's t-shirt is comfortable to wear and perfect for warm days. The regular fit ensures a relaxed fit, while the round neckline gives the shirt a timeless look. The stripes give the t-shirt a dynamic touch and make it a versatile companion for everyday wear or leisure activities. It is the perfect choice for men who value comfort and attractive design.
Create versatile styles with the long-form zip-up T-shirt from Urban Classics: it has zippers on both sides and rolled up sleeves. Closed or open, the long cut is perfect for your street style. | Bijela
This stylish viscose holiday shirt is a must-have for any man. It falls smoothly over the upper part of the body in a modern oversized cut and also offers two chest pockets. A casual shirt is worn over a button placket and finished with a lapel collar. | Bijela
Light jacket designed as an everyday layer, this regular-fit puffer pairs lightweight polyester shell and low-bulk padding for easy warmth without weight. Horizontal quilting and a stand-up collar shape create clean lines while a full-length zipper and set-in long sleeves deliver straightforward wearability; hand pockets sit at the hips for convenience and elasticated cuffs and hem help lock in warmth. The collar sits neatly at the neckline for wind resistance and the regular length layers comfortably over knits or tees, making it a practical, travel-ready outer layer that moves easily through daily routines and cold snaps. | Crna, Plava
The Urban Classics Long Shaped Turnup Tee redefines casual basics. This long-cut t-shirt with a round hem and dropped shoulders is an essential piece of clothing for any trend-following man. The rolled up sleeves give the shirt a cool touch, while the 100% cotton guarantees maximum comfort. This t-shirt is available in a variety of fashionable colors and is an eye-catcher. | Plava
This comfortable women's hoodie provides all the features that a good sweater needs: first of all, a large hood with metal cords at the ends, as well as a kangaroo pocket, wide cuffs on the sleeves and bottom hem and a cut shoulder part. The cut of the women's hoodie is regular and is made of smooth brushed fleece in a fine melange. | Plava, Siva
This men's vest combines two contrasting materials – corduroy and polyester – with a warm filling that creates a unique piece of urban fashion. The shoulders and the polyester stand-up collar area stand out clearly. The vest offers additional side pockets with a hidden zipper and is also zippered. A handy detail is the inner pocket. The men's vest has a loose fit and is extremely comfortable to wear. | Bijela
A simple women's sports bra made of recycled material. For ideal wearing comfort, it has wide straps and an elastic band on the chest. The cups are removable for individual wearing comfort. | Plava
The dress enchants with feminine charm: it follows the Empire style; The skirt falls in delicate pleats from the high waist. A small round neckline, short slanted sleeves and a sexy mini cut complete the look. The chosen loose fit and comfortable organic cotton fabric make it a pleasure to wear. | Siva, Bijela
This smart single jersey top is understated and sporty in the front, but shows off a lot of leather in the back! Wide armholes give you the freedom of movement you're looking for. The straps at the back are crossed and allow easy adjustment of the upper. | Plava
Simplicity and elegance come together in this long Urban Classics dress that is perfect for a range of occasions. Designed with straps, this sleeveless dress has a ribbed texture that adds subtle sophistication. The blend of 95% cotton and 5% elastane ensures a soft feel and a smooth fit. Whether as a casual everyday dress or for a relaxed evening look, a simple monochrome color and a long, flowing design make it an uncomplicated yet effective garment in any wardrobe. | Plava
Uzorak: Cvjetni uzorak; Dodaci: Uzorak preko cijele površine, Šavovi u tonu (dye to match); Struk: Srednje visoki struk | Bež, Crna, Plava, Narančasta, Crvena
Dizajn: Prekriveni rub/šav, Ravni rub; Materijal: Jersey; Uzorak: Jednobojno; Naramenice: Na jedno rame; Dodaci: Šavovi u tonu (dye to match), Mekani grip, Materijal pogodan za kožu; Kroj: Uski kroj; Dužina rukava: Bez rukava; Dužina: Normalna duljina | Plava
Muške kupaće hlače marke US POLO ASSN. odlikuju se udobnim krojem i materijalom koji se brzo suši. Savršene su za plivanje i opuštanje uz more ili bazen.
Ova majica s kapuljačom marke US Polo Assn. kombinira udobnost i stil. Izrađena od kvalitetnog materijala, pruža udobnost tijekom cijelog dana. Savršena za slobodno vrijeme i svakodnevno nošenje.
US Polo Assn. Halifax je elegantna i praktična torba za kupovinu. Idealna je za svakodnevnu upotrebu, nudi puno prostora za vaše stvari. Izrađena od kvalitetnih materijala, osigurava dug vijek trajanja i udobno nošenje.
Ova ženska polo majica marke US POLO ASSN. izrađena je od kvalitetnog materijala za maksimalnu udobnost. Njen klasični kroj i moderan dizajn idealni su za svakodnevno nošenje. Izvrstan komad garderobe za ljubiteljice ležernog stila.
Muške kupaće hlače marke US POLO ASSN. idealne su za ljetnu sezonu. Izrađene od kvalitetnog materijala, pružaju udobnost i stil tijekom plivanja ili opuštanja na plaži. Pogodne su za svakodnevno nošenje u blizini vode. | Plava
Posljednje pregledano
Tražilica odjeće i obuće. Sva odjeća i obuća, haljine i cipele sa svih web shopova za kupiti online na jednom mjestu. Bijela boja u modi simbol je za ambicioznost, čistoću, svjetlo, nevinost, sterilnost, mekoću i savršenstvo. Bijelu odjeću idealno je odijenuti za poslovne večere kako bi se naglasilo uvjerenje u buduću uspješnost. Odijevanje u bijelo sugerira i organiziranost, upornost i sklonost perfekciji. Bijelu odjeću i obuću je teško održavati jer se mora stalno prati, ali i to je odraz uspješnosti. Ako volite nositi bijelo svakako se okušajte u kreativnim poslovima. Bijela zapravo i nije boja već predstavlja otsutstvo drugih boja. Bijele haljine, hlače, bijele majice i košulje mogu se stoga kombinirati s odjećom svih ostalih boja. Plava boja ili modra simbol je odanosti, poštenja, kontrole, slobode, ali i opuštanja. Mornarskoplava boja je najbolja boja kod izbora odjeće za razgovor za posao pokazala su istraživanja. Kraljevsko plava boja odjeće (Royal blue) naglašava snagu, moć, superiornost i formalni karakter. Plava se smatra za vjerojatno najpopularniju korporativnu boju. Različite nijanse plave imaju drugačija značenja. Tirkiznu boju, nebesko plavu i mornarsko plavu povezujemo s ljetnom i morskom odjećom i obućom, nebom, morem i suncem. Previše plave opet može pobuditi osjećaje dosade, melankolije i tuge.